I think you have hit on two things that are true.
For example, we just did a study on post-traumatic stress and a number of health issues, and we found two elements. One is that we can't get the message out, or we're having trouble getting the message out, but I think the message is getting out better than it was. Then you have the other element where they know about it, but it's not them; they don't need it.
There's a third part. We heard from a witness from New Zealand or Australia that sometimes when they provide them free they won't take them. It's a sentiment that our veterans have--that they've always given, they won't take for nothing. So when you add a small fee to it there was a much bigger acceptance by those individuals to participate in the program.
In terms of our communications, I'm looking for help. How is the Canadian Centre for Activity and Aging funded? The reason I'm asking is I'm trying to see where you can fit in. You made the comment that you'd never been asked by Veterans Affairs, so I don't know how you got here. I think somebody from this one invited you. You have been invited and you will be learning because aging affects veterans and others. Where would you fit in to help us make that communication and fill in that gap between the VIS and VIP issues? For example, how do you see where you could fit in to help our veterans as a group of aging people?