It has to do with community involvement and how the young members are recruited. It is not always through the Canadian Forces recruiting system. As a matter of fact, a small percentage go through the recruiting system. A lot of it is done by former members who have participated in Bold Eagle, Black Bear, and Raven. It has become a household name in western Canada. To have Bold Eagle on your resumé is a point of success in your life. You don't necessarily have to join the military to have that.
On May 22nd, 2018. See this statement in context.