Mr. Speaker, I thank the hon. member for her question. I must first say that I have indeed inherited the ad campaign you may have seen recently. This campaign was launched by the previous government, and as I travelled across the country, I was confirmed in my personal opinion. When I first saw this ad campaign, I was not convinced that it suited the present situation, as it had been devised three or four years ago. Young people have confirmed that I was right all along.
I have asked my department to review all the ads-and that is what we are doing right now-to ensure that every dollar spent on publicity is spent as wisely as possible.