Mr. Speaker, indeed, there have been some very good attempts. Unfortunately, they have not been sustained. Health Canada has contributed the last round in the amount of $11 million in terms of producing educational material.
The most important thing that has happened since the last time I had this bill before the House is that a special research study was done for the government on consumer awareness. Although everybody would think one would know what fetal alcohol syndrome might be, even if they were told the name, it was very clear that was not the case. In fact, most people thought that fetal alcohol syndrome meant that the child would be born having an addiction to alcohol.
I think the myths about it are coming out. As I recall, the principal recommendation of the research study that was done by Environics was that the public education material should appear in doctors' offices where women generally would go for advice.