Mr. Speaker, we have a further question on this issue of $120 million advertising strategy which simply does not exist.
What I have said before to the House is that there has been a moratorium since March 15 on new placement of government ads until June 1. That in itself will lead to a reduction next year. In addition to that, there is a 15% reduction equalling about $12 million in this coming year of the overall advertising budget, together with a new competitive process for an agency of record and vastly revamped criteria to ensure competitiveness and transparency.