Mr. Speaker, we are listening and working very closely with Canadians all across the country and they were very clear. They want to know, when they purchase products with Canadian content, that the product is identified as such.
The problem before was that the “Made in Canada” or “Product of Canada” labels were not reflecting what was in the products themselves.
Consumers want to know. We are delivering real solutions. Now Canadians know that when they buy “Made in Canada” it means made in Canada.