Mr. Speaker, today in my riding of London North Centre, the employees of Labatt Canada are celebrating the launch of Labatt's third annual Be(er) Responsible Day.
For the third straight year, Be(er) Responsible Day will be tied into Labatt's program called Take the Pledge. This program, aimed primarily at young people, appeals to all Canadians to sign a pledge that they will not drink and drive.
For more than two decades, Labatt has taken a leadership role in building awareness among Canadians through its various campaigns and has engaged them to help spread the word on responsible drinking.
Labatt's employees work throughout the year with a variety of programs to ensure people know that their beer is brewed to be enjoyed responsibly by individuals of drinking age.
There have been far too many tragedies involving drinking and driving. I commend the thousands of employees of Labatt Canada, particularly those working in the Labatt brewery located in my riding of London North Centre, for this initiative.
On behalf of the members of this House, I encourage all Canadians to take the pledge to put an end to drinking and driving.