With regard to Canada Post: (a) what are the details of the five-point turnaround plan to put Canada Post on track for financial sustainability by 2020; (b) what is the annual budget for advertising campaigns, broken down by (i) medium, (ii) region, (iii) product or service line, (iv) any additional internal categories used not included in this question; (c) what are the internal metrics for measuring success of any advertising outlined in (b); and (d) what is the cost of any advertising campaigns from (b) in (i) fiscal year 2012-2013, (ii) fiscal year 2013-2014, (iii) fiscal year-to-date 2014-2015?
In the House of Commons on January 26th, 2015. See this statement in context.