Mr. Speaker, today marks the start of MADD Canada's holiday awareness campaign, Project Red Ribbon. I am pleased to welcome MADD Canada to the Hill today from its base in Oakville to celebrate the campaign's 30th anniversary.
For three decades, the red ribbon has represented a commitment to drive sober during the holiday season and is a tribute to the innocent victims and survivors of impaired driving.
From November through to January, MADD Canada distributes red ribbons and asks Canadians to wear or display them as a symbol of their commitment to always drive sober. This red ribbon reminds us all that the deaths and injuries caused by impaired driving are 100% preventable. We can all do something to stop them from happening.
I was honoured to sponsor today's Project Red Ribbon launch on the Hill, and I ask everyone to join me in wearing a red ribbon for safe and sober driving.