Madam Speaker, I will be sharing my time with the member for Beauport—Côte-de-Beaupré—Île d'Orléans—Charlevoix.
I rise today to speak to Bill S-5, an act to amend the Tobacco Act and the Non-smokers’ Health Act and to make consequential amendments to other acts.
There is an old saying which John Wanamaker said about advertising, but it would work for politics too, that half the money we spend on politics is useless but we never know which half. Even if some of what we do in this place is fruitless, that certainly cannot be said of our efforts to combat smoking. The reduction in smoking rates in this country is a great success story. It demonstrates that well-designed legislation can improve Canadians' health. It is part of the half of what we do that really matters.
It is really worth reflecting on how far we have come. I can remember when smoking was absolutely everywhere. We have made huge strides. One in two Canadians in the 1960s was a smoker. Every second person was a smoker. Today that number is just 13%. We have made huge strides, but not all jurisdictions made similar progress. Smoking is still very prevalent in some countries in the world.
I am reminded of a story on the history of tobacco use worldwide. The author was on a train in another country when a local offered his friend a cigarette. His friend declined and the local was flabbergasted. He simply could not understand why someone would decline a cigarette. The cigarette used to have a similar cultural power in Canada. Not that long ago those ashtrays on desks in this place were in use. What started as a public sector ban eventually spread to the private sector. We no longer have to inform a server if we want the smoking or non-smoking section in a restaurant. Our country has really made progress in discouraging this deadly habit.
This brings me to the legislation we are debating today, Bill S-5. The bill seeks to expand our country's proud legacy of curbing tobacco use. The question is, does it successfully build on that legacy? The bill addresses some of the very important issues. On my way to work in the morning I have seen fewer people smoking cigarettes than before, far less compared to 20 years ago, but I am seeing more people puffing on small metal devices. When I initially saw them, I did not know what they were. They call it vaping. It does not quite have the cool look that cigarettes supposedly used to have. It is hard to imagine Clint Eastwood projecting his rugged image in those old westerns while puffing on a tube attached to a battery pack, but that is a good thing.
We know for sure that inhaling carcinogens into our lungs is neither rugged nor cool. The Marlboro Man died a long time ago of lung cancer. Does vaping really help people quit smoking as its advocates claim? A study by Public Health England found that vaping is 95% less harmful than smoking tobacco. That is a good start. It is called harm reduction. The vapour does not contain the carbon monoxide and volatile organic compounds that cigarette smoke does, but it does still contain nicotine, which is, of course, what smokers are addicted to.
Studies have found that people using e-cigarettes with nicotine were more likely to stop smoking compared with those who received placebos. It is still supplying the addictive substance, but through a much less harmful delivery mechanism. It would still be best to get off nicotine altogether, but it is a powerful drug. For those who cannot, vaping seems to hold great promise as a less harmful option.
If vaping has such great potential to help smokers quit, then we need to be very careful in how we regulate it. However, before I speak further to that point, I want to make it clear that I strongly agree the vaping market needs some regulation. Nicotine is a drug subject to the Food and Drugs Act, but as it stands, no vaping product has been authorized in Canada. All nicotine-containing vaping products are being sold illegally. I assume that would come as a surprise to many people. I see vaping happening on Sparks Street. I do believe that most of those people do not know it is an illegal substance.
It is a Wild West market out there for these products, and this situation needs to be addressed. The vitally important provisions in this bill are those that ban the sale of vaping products to those under 18. The U.S. Surgeon General released a report in 2016 which found that 25% of students in grades 6 to 12 had tried e-cigarettes. In Canada, one in four youths age 15 to 19 reported having tried e-cigarettes. These products are making their way to those underage. This needs to stop.
We know that educating children about the dangers of smoking is most effective before they reach grade 6. Too often this is forgotten. We concentrate on warning them when they are teenagers, when it is often too late. With the rising popularity of vaping e-cigarettes, we need to educate children about their danger as well. Just because they have great harm reduction potential for adults who already smoke does not mean we want more people taking it up as an addictive habit. Nicotine is very addictive.
Education should go hand in hand with regulation. However, to return to my earlier point, we need to protect the health of adult Canadians without robbing them of a viable way to get off cigarettes.
While I support this legislation, I hope the committee will carefully consider certain aspects of it. For example, while some restrictions on branding and marketing are important, I am not sure that banning flavours is wise. Many adults enjoy a variety of flavours, and access to them might help encourage them to quit cigarettes. I, myself, have a jar of jujubes in my office. I am sure many of my hon. colleagues in this place have a sweet tooth. I am not sure about the logic of sweet flavours only appealing to children. Maybe there is a good case for completely banning flavours. I just think it is something the committee should consider in depth.
The other piece of this legislation that I hope will receive some careful consideration in committee is the implementation of plain packaging for cigarettes. I support measures that will reduce the smoking rate, but we do not want to see a corresponding spike in organized crime. It is important to remember that smoking is already at an all-time low in Canada. Five decades of combatting tobacco use has been successful.
We need to be careful about inadvertently supporting the contraband cigarette industry by taking drastic new measures, especially when existing measures are working. Will cigarettes with no branding at all, even on the filter, look identical to unbranded, contraband cigarettes? If that is the case, it becomes a consumer protection issue. Contraband cigarettes often have been found to contain ingredients that would not be allowed in the regulated Canadian market.
As far as I understand it, the Australian experience of plain packaging has led to unclear outcomes. They saw a decrease in smoking rates among adults, but a possible increase among those underage. Tobacco use as measured by tobacco expenditures was unaffected. A careful cost-benefit analysis needs to be conducted.
It is up to the hon. members opposite to prove that plain packaging will not aid in the sale of contraband tobacco. I should note that while I support this bill going to committee, I am surprised the government is supporting legislation to modernize smoking laws while at the same time legalizing marijuana.
It is a real mixed message to Canadians. If plain packaging is necessary to lower cigarette smoking rates, why has no similar rule been introduced for marijuana? The Liberals are rushing forward with Bill C-45 despite the objections of police forces and municipalities across the country. Like many aspects of legalization, these issues have been left unaddressed.
With that said, as it stands, I am in support of this bill going to committee. I think it has great potential to do a lot of good. The committee will need to consider some of the concerns I have raised today to make sure the bill does not result in unintended consequences. If the committee does that, I think the bill could really help foster a healthier Canada.