Madam Speaker, often, the way it works is that, in order to get access to cultural programs or what have you, users have to ask for it. However, on the Internet, users are highly influenced by what the algorithms decide to show them, and that can be a bit more problematic. If broadcasters are encouraged to present more Canadian content, this will pique consumers' curiosity and interest in the excellent content that is available in Quebec and Canada.
In the House of Commons on May 11th, 2022. See this statement in context.