With regard to government advertising on social media to promote COVID-19 vaccines: (a) what was the amount spent on such social media advertising, in total, and broken down by year since 2020; and (b) what is the breakdown of (a) by type of spending (graphic design, celebrity endorsement fee, ad placement) and by social media platform?
In the House of Commons on April 8th, 2024. See this statement in context.