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Canadian Heritage committee FACTOR and MUSICACTION constantly refine their programs by reorganizing the touring or showcasing programs, for instance. The criteria must be reviewed to ensure that they meet the needs of all the recipients eligible for those programs. You asked whether we had an overhaul. We did not because we were allowed to use the components as they existed for five years.
March 4th, 2014Committee meeting
Sophie Couture
Canadian Heritage committee No. It refers to both traditional and digital albums.
March 4th, 2014Committee meeting
Sophie Couture
Canadian Heritage committee Yes, even those that are in continuous flux. We calculate the sales of albums by Canadian artists in Canada. We noticed that the market shares were at around 16% when the funding was launched in 2001, and now they are at 26%. Basically, in a world where we see global sales going down, we see that the market share for Canadian artists in Canada has stayed at 26%.
March 4th, 2014Committee meeting
Sophie Couture
Canadian Heritage committee Yes, you are correct. Between 2001 and 2012, the percentage of artists who were funded by the fund once in their careers went from 9% to 15%. So that means that it is holding steady.
March 4th, 2014Committee meeting
Sophie Couture
Canadian Heritage committee Those are two different things. The percentage that has gone up from 16% to 26% represents the market shares, the sales generated in Canada. The other percentage is connected to that, but it is not necessarily measured in the same way. For Canadian-controlled firms, sales of what are commonly referred to as indies in the music world come from Canadian artists in 79% of cases.
March 4th, 2014Committee meeting
Sophie Couture
Canadian Heritage committee We also have in our contribution agreements, either with the entrepreneurs or with the artists directly, a clause for recognition. For each album that is funded by the Canada music fund, you will see the logo of Canada and also an acknowledgement, a sentence that thanks the Government of Canada for the funds.
March 4th, 2014Committee meeting
Sophie Couture