Environment committee  I'm referring to the fact that when we look at something like cement, we are a commodity-based business and a commodity-based business on a very large scale in terms of volume and tonnage. The importance of the foreign aspect of the even playing field is the fact that our materia

Environment committee  There is. Absolutely, there is a marketing aspect to the fact that we're able to deliver these products and able to deliver them in a quality and safe manner, as described before. The aspect of really having that demonstration and adoption, I guess, would be more of a rising tid

Environment committee  That is a very loaded question. Thank you for that very loaded question.

Environment committee  I think it will be a good discussion for our company and the Cement Association. Thank you.

Environment committee  That is correct. Studies have shown that the concrete, being an inflexible pavement, actually does improve fuel efficiency.

Environment committee  I think this is the question of how these instruments are implemented for their direct versus indirect benefits, or even not “versus” but with the inclusion of indirect benefits that are associated with a material. This doesn't just affect roadways. I mentioned that some studies

Environment committee  Thank you for the question. You're absolutely right, Mr. McKay. We are an energy-intensive business, and carbon pricing will come into some sort of form for us and it will impact our business. I think it comes back to the role of government to create that even playing field so t

Environment committee  We've had those discussions—not necessarily me personally—for some time with the federal and provincial governments. We are very involved with it directly, as well as through the Cement Association of Canada. There is absolutely a dialogue that is taking place.

Environment committee  Sure. We have our community advisory panels at every major site Holcim Canada operates. What we do is that we invite stakeholders from the community to join us. It's really made up of individuals. We do have some representatives of not-for-profits or government organizations, but

Environment committee  Thank you for that. I think the concept of a corporation is the fact that we are made of people. We are made of individuals who have children and who will have grandchildren. I don't have any yet, obviously—you can see me on the video conference there. But when we look at genera

Environment committee  I won't speak in detail about the green plan, because I don't know it in detail. I will speak to the concept of early adoption and innovation. I think this is a challenge, especially for larger companies. There are many new innovative technologies coming forward from small comp

Environment committee  Thank you, Ms. Ambler, for the question. And thanks again, I do have to say, for the support from the Government of Canada for the Credit Valley Conservation and Holcim partnership for this nine acres of land that we'll be rehabilitating. It's an excellent question. I think we'r

Environment committee  I think with something like LEED, there is the opportunity to include these types of materials. It really then becomes a matter of how that procurement process occurs and initially, even at the federal government level, how buildings and roadways are built, when you're dealing wi

Environment committee  Thank you very much for the question. The material that was used in this park is a porous concrete. In very basic terms, it's a concrete with lots of holes in it that allow water to penetrate back in the ground and replenish the ground water. This is an example of the sustainab

Environment committee  Thank you. Good morning. Thank you to the committee for inviting me to speak to you today on behalf of Holcim Canada. To provide some context, I want to share briefly with you what Holcim Canada is. Holcim Canada Inc. is one of the country's largest vertically integrated build