Health committee  Thank you, Jim. I think you're absolutely correct that it is very much a shared responsibility in terms of how we deal with the issue of childhood obesity. I'd like to talk about two areas. One is with respect to the food guide, and I'd like to start by saying it is one tool in the arsenal we have against the issue of childhood obesity.

Health committee  We work with various partners, and our social marketing campaigns are, I think, a key component in this area. In the winter of 2007 we launched a social marketing campaign specifically targeting the food guide to try to help raise awareness. I wanted to read a couple of stats, because I think it's important in terms of getting....