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Natural Resources committee  Thank you for a very good question. In fact, I'm not going to paint a pink picture of the situation. I don't think that is the case right now. We're struggling because of the structural changes in the market. We have a very competitive mill over there in terms of manufacturing c

November 23rd, 2020Committee meeting

Maxime Cossette

Natural Resources committee  It's kind of the chicken and the egg. You need to think for the long term, but to be able to get there you also need to have a cash flow coming in for the short term. In terms of transforming a mill the size of Corner Brook, it's undoable to basically switch one paper machine to

November 23rd, 2020Committee meeting

Maxime Cossette

Natural Resources committee  Quite frankly, if you look again at the IFIT program, the team there is pretty knowledgeable about the forestry industry. The problem is the size of the envelope right now. I believe it has been recapitalized for a couple of years with $84 million. We need to be able to expand th

November 23rd, 2020Committee meeting

Maxime Cossette

Natural Resources committee  In terms of innovation, we have to change our mentality. Everyone was manufacturing the same basic products and selling them at the same price. If the products were of good quality, we could put tons of them onto the market. That was the paper manufacturers' classic mindset. We h

November 23rd, 2020Committee meeting

Maxime Cossette

Natural Resources committee  We've had support for certain of our facilities from the federal government mainly, where we had to go through shutdowns because of the difficulty with the coated paper and publication paper market. On one side of the Kruger company, it was very difficult, but on the other side

November 23rd, 2020Committee meeting

Maxime Cossette

Natural Resources committee  Well, as you know, pulp and paper is quite intense in terms of capital expenditure because usually what you do is you continue running your existing operations and take the free cash flow to fund your transformation. However, in a situation of a crisis like today, where basically

November 23rd, 2020Committee meeting

Maxime Cossette

Natural Resources committee  Thank you, Mr. Chair. Thank you for the opportunity to speak about Kruger today. I'm corporate VP for sustainability, biomaterials and fibre at Kruger. I'm glad to be in front of all of you today. As probably many of you know, Kruger is a fourth-generation, family-owned compan

November 23rd, 2020Committee meeting

Maxime Cossette