Allan, we had a great round table in Winnipeg on Saturday, and I really appreciated your participation in it. The word “participation“ stretches out to ParticipAction. I have thought a lot about the offer you have made and the concept.
Could you expand on exactly how we would deliver this? You know the problem we have at the federal level: we can't deliver educational programs; we have to let the provinces do it, because somehow they're much better at it, according to our Constitution, than we are.
How would we implement a program like that? I know there would be some cost involved, but how would we engage? Everybody has seen the athletic ParticipAction aspect of it. How do we turn this? Is this more of an awareness strategy than it is necessarily an educational strategy, and how do we implement it?