Okay, thanks.
This is actually an issue we should look into, especially since 2017 is looming.
Mr. French, when we last met, I told you that I had bought all the items sold by the foundation, all the PressureBalls that could be bought at my local Canadian Tire, Mr. Gagné's store.
The Canadian Tire chain is obviously at the centre of this active family initiative. I am also thinking of your latest campaign at Sports Experts called “Get Out and Ski”. You have to see the advertisement. You see people telling themselves that it's winter time, and they want to stay warm and comfortable. They want to cook and wrap themselves up in a cosy blanket and, suddenly, a bunch of snow hits them in the face. That's when they realize they are in a northern country and should go outside. It's a great advertisement.
Do you feel that more could be done in terms of collaboration with schools? The situation you described is probably, and unfortunately, the same everywhere.
Do you have an impact in Quebec? Is the Jumpstart foundation working well everywhere?