Well, we did our homework in terms of direct marketing, and we spoke to our colleagues in New Zealand and Australia when we were developing the legislation. In fact, most of the definitional aspects of the legislation were taken directly from the Australian and New Zealand models. The scope of their legislation isn't limited to direct marketing; it applies in almost the exact same manner as this legislation would. Our definition of electronic address and commercial electronic message is almost verbatim what appears in the Australian and New Zealand models.
On October 7th, 2009. See this statement in context.