Mr. Speaker, many other countries have banned advertising that targets children, but in Canada, Quebec is the only province that, in 1981, passed legislation banning advertising to children and the results have been good. That is the purpose of my bill.
The average Canadian child is exposed to over 20,000 ads a year, and 90% of the food that is marketed to children and youth is unhealthy. Our children are our future. That is why I have developed the bill, working with the Centre for Health Science and Law. The bill is ready to go. The government should just support it because we have done the work for the government.
I hope all members will support this important action to protect our children.
(Motions deemed adopted, bill read the first time and printed)