In our submission we talk about still using “Product of Canada”, but putting regulations in place and not confusing it. If it gets too onerous, then they can go and say “Processed in Canada”.
I think the issue for me is more like if we go with “Grown in Canada”, I wouldn't want to see the usage of “Product of Canada”. If you have the two going on at the same time, you might create more confusion. I look at what UPA just said a while ago about “Canada Fancy”. It's the word “Canada” that they want to hitchhike on, I guess, and that's what we need to address.
Which is the best way, that's up for debate. I think that's why we're here.