Evidence of meeting #27 for Agriculture and Agri-Food in the 39th Parliament, 2nd Session. (The original version is on Parliament’s site, as are the minutes.) The winning word was product.

A recording is available from Parliament.

On the agenda

MPs speaking

Also speaking

Kim Jo Bliss  Director, Local Food For Local People
Charles Tanguay  Communications Officer, Union des consommateurs
Michel Arnold  Executive Director, Option consommateurs
Nalini Vaddapalli  Lawyer, Agri-Food Analyst, Option consommateurs
Jennifer Hillard  Research Director, Consumer Interest Alliance Inc.

10:45 a.m.

Executive Director, Option consommateurs

Michel Arnold

Indeed, for a single product that has not been processed, that may be a good idea, provided it is specified that “Grown in Canada” does not necessarily mean “Product of Canada.” That is why we have to provide clear information to the consumer on the meaning of “Grown in Canada” and “Product of Canada.”

10:45 a.m.

Lawyer, Agri-Food Analyst, Option consommateurs

Nalini Vaddapalli

I think “Grown in Canada” is an excellent suggestion, because consumers still have confidence in the word “Canada”, but it's been undermined in recent years, so we need to find a way to get back that consumer confidence in Canada, because we have good standards.

10:50 a.m.

Conservative

The Chair Conservative James Bezan

Mr. Tanguay.

10:50 a.m.

Communications Officer, Union des consommateurs

Charles Tanguay

I agree with my colleagues in saying that this is a good beginning. However, the criteria must be high to make sure we are talking about the same thing.

10:50 a.m.

Conservative

The Chair Conservative James Bezan

Madam Bliss.

10:50 a.m.

Director, Local Food For Local People

Kim Jo Bliss

I agree. I think it's a great place to start, and I can picture the logo you've doodled.

10:50 a.m.

Conservative

The Chair Conservative James Bezan

You have a few minutes if you want it, Mr. Easter.

10:50 a.m.

Liberal

Wayne Easter Liberal Malpeque, PE

There are a lot of other complications. To go to what Ms. Bliss said, and I agree, there's really no difference in the meat process in an Ontario abattoir versus one that meets federal inspection. However, the difficulty is that the standards you have to meet to be export compatible with other countries puts the costs of those local abattoirs so high you'll drive them out of business. We have to understand those complications. We would think it's dumb things, and sometimes I think it is, but it might have a nine or a ten-foot ceiling, or it might be no moisture allowed on the ceilings. And because we're so export oriented, that's why we run into some of those difficulties.

So I worry. We've got a lot of little local abattoirs in P.E.I. that are extremely important for custom kill. They don't do a lot of animals a week, but they're there, their meat is safe, and the meat isn't going into export. I just want to lay that out, that this is one of the difficulties. If we ever force everybody to go to one national standard on abattoirs, we won't have the little local abattoirs. We're seeing slaughter plants close all across this country. One just closed in Ontario, we lost one in P.E.I., and that's because the regulatory regime is so high in them. So we need to factor that in.

The question I had is to you, Ms. Hillard. You said, I think in your answer, “51% of the value of the food content”. We're in basic agreement on this committee that there definitely needs to be a change, that “Product of Canada” means “Product of Canada”, what's in the package. I think our viewpoint in general is, it has nothing to do with the value of that product in there, because we all know the value of that product around this table; the farmer's share is minimal. It should be a heck of a lot higher, but it isn't. So should we be looking at the value or the actual content, where it comes from?

10:50 a.m.

Research Director, Consumer Interest Alliance Inc.

Jennifer Hillard

It's the content. The reason they can make these misleading labels is that all they have to do is change the brine and they've added 51% of the value because of the labour and the processing. Take the label and the processing out and deal with the food, and then use some other way of driving the economic driver.

Obviously, the value-added of food processing and packaging is important to this country, and we don't want to minimize that. Certainly that's not what people are looking for on food products to identify that they are Canadian. It's the actual content. It's where the nutritive value comes from.

10:50 a.m.

Conservative

The Chair Conservative James Bezan

Thank you. Time has expired. We do have some committee business we need to deal with.

I just want to thank all the witnesses for your testimony today. Your input is greatly valued. It's going to help us develop our policy and write our report to take back to the House, and of course to the ministers who are responsible for overseeing “Product of Canada” labels in this country. The testimony you gave today will definitely help direct us in providing those recommendations. With that, you're free to leave the table. Thank you very much.

We have a motion before the committee from Mr. Alex Atamanenko. Do you want to move that motion and read it into the record?

10:50 a.m.

NDP

Alex Atamanenko NDP British Columbia Southern Interior, BC

Actually, before we do that, I've had a brief discussion with Brian. According to Brian, they're apparently working on this in the department, and something may come out in the next while that will address this issue. I don't mind giving the department the benefit of the doubt and deferring this until the next meeting. That will be when we get back.

10:55 a.m.

Conservative

The Chair Conservative James Bezan

I'm okay with that, if you want to defer this and leave it on the table.

Go ahead, Mr. Easter.

10:55 a.m.

Liberal

Wayne Easter Liberal Malpeque, PE

I'm in agreement with deferring it as well, if we can have a report fairly quickly.

10:55 a.m.

Conservative

The Chair Conservative James Bezan

Do you have a point of order, Mr. Storseth?

10:55 a.m.

Conservative

Brian Storseth Conservative Westlock—St. Paul, AB

I don't know why we're having a debate on whether a motion is going to be moved.

10:55 a.m.

Conservative

The Chair Conservative James Bezan

We're not having a debate on the motion. Mr. Easter just asked for the floor and I gave him the floor.

10:55 a.m.

Conservative

Brian Storseth Conservative Westlock—St. Paul, AB

Are we moving on to other business?

10:55 a.m.

Liberal

Wayne Easter Liberal Malpeque, PE

No.

The difficulty here is that we need a report fairly quickly on this, because this is the second or third time we've seen the minister come out with a policy position without the backup for it. It was the same thing with the Canadian Wheat Board. There's absolute confusion out there now because of the arbitrary deadlines the minister establishes. He did it on this one.

The cattle industry is quite happy with this. We would be happy with this position if the technology was there to do it on August 1. We find out that the technology is not there. What's happening is that the minister is setting these arbitrary deadlines that can't be met.

10:55 a.m.

Conservative

The Chair Conservative James Bezan

On a point of order.

10:55 a.m.

Conservative

Guy Lauzon Conservative Stormont—Dundas—South Glengarry, ON

If we can be a little patient here, I think Mr. Atamanenko has withdrawn his motion in good faith. And I think if Mr. Easter can be just a little patient, maybe when we come back from break we'll have some news that will change this.

10:55 a.m.

Conservative

The Chair Conservative James Bezan

I'm going to rule in favour. This is debate. Just keep the powder dry. We'll use this. You can discuss this motion when we bring it forward. Mr. Atamanenko didn't withdraw the motion; he's just tabling the motion and leaving it on the table, and we'll move it at a later date.

Go ahead, Mr. Atamanenko.

10:55 a.m.

NDP

Alex Atamanenko NDP British Columbia Southern Interior, BC

I just want to be sure that the next time we meet this motion will come up.

10:55 a.m.

Conservative

The Chair Conservative James Bezan

It will be after the break. So when we get back from the break week, this will be on the agenda for the first Tuesday when we get back.

I'll entertain a question.

10:55 a.m.

Liberal

Wayne Easter Liberal Malpeque, PE

It really relates to a motion I put forward that relates to the appointment of Ian White, Mr. Chair.

10:55 a.m.

Conservative

The Chair Conservative James Bezan

Yes, we have your motion on the table. We can't, as committee, deal with it until the order in council is received. We haven't received the order in council yet.