The guidance that is included in the Guide to Food Labelling and Advertising is subject to consultation. Whenever we do propose amendments to the guide, there is a consultation process, so we have a transparent process, and the guide is published and available on our website.
As has been noted earlier, what we enforce at present is the current “Product of Canada” and “Made in Canada” policy. When it comes to issues such as something being a “Product of Canada” versus the ingredient being grown in Canada, that's not necessarily what is being addressed in the current policy.
If these are some of the parameters in which consumers have an interest at this point in time, these are considerations that can be fully taken into account in a review of the policy. But, as has been noted, that policy was developed quite some time ago, and important considerations were taken into account at that time. Some of those considerations may have changed.
