Thank you for that question. The challenge, as I said, is that incurring the cost of a public health intervention is very hard for an agricultural commodity producer to do. Who's going to pay him back for it? In reality, the answer to this is more of a cross-departmental hybrid, if you will. It is quite conceivable that this could be mandated like a public health immunization. However, it's just not given to the public. It goes through veterinarians and the animal industry.
The math is pretty strong. If all the cattle in Canada were vaccinated, it would cost $50 million, but the benefit just in terms of health care costs is $221 million. According to the George Morris Centre and some of the agricultural economists, the return in consumer confidence would be about $80 million, so it would be over $300 million in all.
The math shows an easy return, but it's coming from multiple sources: it's potentially benefiting trade, it's benefiting public health, itt's benefiting municipal wells. It's just that the cost should not be borne by the guy who's raising cattle, and the cattle would be perfectly healthy.