I think the biggest issue they're all facing is the changes in the global marketplace and the competitiveness of the industry. The world isn't as it used to be. In particular, you can't take your domestic market for granted anymore. We've seen a significant increase in Canada in the importation of products. We've definitely seen increases in exports, but we're also competing in a different world, particularly with the changes in the dollar and our competitive position vis-à-vis the U.S. I would suggest that is one of the largest challenges they're facing.
The second one is the pace of change in the industry and the need to invest in innovation to be able to provide the product that the buyers want.
A third area, and not unrelated, is the fact that the number of buyers throughout the world, not just in Canada, is shrinking.