Quite right. They created the Food Innovation Strip in FoodValley. Their industry is at the heart of decisions made regarding innovation and research activities, specifically at the University of Wageningen.
For an innovation to gain currency in the market, a company or entrepreneur must have a vision that it puts forward to change things and it must be willing to take risks to do so.
The other major university is in northern California, near Sacramento. It is the University of California, Davis.
The food industry is now a vector for change globally. Canada must also become a vector for change internationally through this industry. By practising healthy farming that connects food and health, we can have a significant impact on people's quality of life and on wealth creation. This is a new continuum we have to work on, especially as regards food.