Yes, if you like.
I don't think it is necessary to define the term “local”. The consumer will decide. If the consumer wants the product to come from his city, that's fine. If the consumer wants the product to come from New-Brunswick or elsewhere, it's his decision. To some consumers, a Canadian product can be a local product. It depends on products, production and companies. In my opinion, what is important to most people is that the label indicate where the product came from. They will then determine for themselves if the product is sufficiently local for them.