Yes, that's stacking the protocols. If I may, I will just for a minute come back to the 4Rs and provide an example, because we're a company involved in implementing the 4Rs. Our experience with growers is that when you take one thing to them that is manual and another process, and they're working against the clock on their one-shot-a-year income, it is really hard to overcome some of those challenges.
There are two reasons, I think, to stack the protocols. There's the one I spoke about, but this other one is that really making it easy for growers and integrating it into their full crop system and crop plan is really important, so the approach to getting environmental outcomes is carbon first, but on top of carbon we can stack water and biodiversity.
The gain there is that it makes sense for the grower, but the economics then are stacked as well, and from our company's point of view when we're on the ground with growers, boots to boots with them, why wouldn't we bring all the tools and the suite of options available for carbon outcomes on the farm? Those include bringing regenerative and soil health practices to sequester carbon, and nitrogen-management practices, along with technology and products—biostimulants—that together can generate the best impact for carbon outcomes, and more broadly, other environmental outcomes as well.