We really believe that soil health is key to reducing input use; increasing resilience, water, filtration and drought resistance; and maintaining yield, farm productivity and profitability as we move into a future where we have to use fewer inputs. As you may know, soil with a lot of organic matter and carbon absorbs more water and holds it. It is really a key thing as we move into a future where rainfall will be less predictable and more intense, with more drought and more floods. We think the way to make our farms more resilient so they maintain their output and profitability moving forward is to really focus on the health of the soil, because that's the key to our output.
On June 1st, 2021. See this statement in context.