I could spend a whole hour discussing this, but in brief, when Farmers Edge started up, we had a terrible time seeking out capital specifically from the Canadian market.
Our first big capital injection came from Silicon Valley. At the time, that company was focused on moving Farmers Edge out of Winnipeg and into Silicon Valley. Luckily, we had a board of directors that was strong enough to hold us in this market and we were lucky enough to become a publicly traded company this year.
Once you create this ecosystem in technology and agriculture, it feeds off itself. At Farmers Edge, we're probably the first one to do an IPO, but with that, there are more and more companies that can play into it. We've see huge benefits out of the supercluster, specifically the protein cluster in Saskatchewan. They've been a huge supporter, not only of Farmers Edge but the splinter companies that will come out of that.
It's a change of culture and I'm seeing now much more focus on supporting these types of start-ups today than what there was when we started.