Yes, a huge issue we're having is telling the story of our growing practices, for example. We're in live soil and are using mountain water. There's the care that our team puts into it, and none of this can be shared, even in a picture on the label. This is a big thing that needs to change. We have a beautiful company video that we've been flagged for recently because while we were describing a day in the life of one of our employees, there was an animal in the video and we were flagged for that. Then there are other companies that are able to skirt the laws around it and have inappropriate material in their videos, but because they're a brand, they're able to do that. Yes, these are things that I'd like to have the same as the wine industry does, and we'd be able to use local artists to do our packaging and tell the story. Everything you said there is so correct and what is needed for the craft industry to actually be able to be appreciated and so forth.
On June 20th, 2022. See this statement in context.