If I may, I'll go a bit outside the scope of business risk management, or BRM, programs, since you were talking about being in a more strategic position. Access to markets and exports are important, but one goal is particularly important to the Coop Agrobio du Québec, and that is feeding our own population. For the past two years, we've been lobbying the institutional sector. Access to the institutional market for our own products is very important to me.
Aiming to supply the entire institutional market with Canadian products by 2030 is an ambitious plan. I'd say that a target of 50% could be set for 2030, and 100% for 2035. This goal is very important to us.
Everyone is talking about market access, but why not feed our own population? You mentioned it in terms of food security. There was a lot of talk about it a few years ago, after the COVID‑19 pandemic, but it's hardly talked about anymore today. All the talk is about prices. That's what we're seeing now. We can't gain access to institutional markets, because the focus is only on prices. What about quality? What about local or organic products?
We want to feed our own population healthy foods. If we want—