No. I'd say it's based on the actual experience of talking to Canadians, particularly in the younger age group. They have a completely different attitude than we do as industry insiders who have seen the actual effects of the theft that's going on. The people I see outside the industry need to understand that it is theft. We need to see an attitude change through education and having effective laws that make it clear that this is a crime. Notice and notice doesn't send that message.
On February 8th, 2011. See this statement in context.