Specifically concerning the afternoons, first of all we're looking at this program and working with those people very closely. I want to assure you of that. The idea was really to increase local time. That was the idea behind the music show. First of all, we saw that in certain parts of the country the drive home started much earlier, and it made more sense to start the show at three o'clock. What we did is put the word out to the regions, so that in your region it was decided locally what pattern they wanted to use, whether they wanted to start their afternoon show earlier—which they still might. That means that in some places you actually have an hour extra of local time. We wanted to give the location more control over the kind of schedule they wanted to create.
We also did some research—and we do quite a lot of talking to people, audiences—and they thought a music format was better, because people tend to use radio in the mid-afternoon more as background, and actually, CBC radio programming is always troughed in terms of listening.
We wanted to give exposure to Canadian music, and.... You know what? We're still working on this program, and I'm hoping you're going to be a little bit patient with us as we try to figure out exactly how it's going to work and what we're going to do.