I want to take a little bit out of what Clive was talking about. One difference I notice between hockey and what we have as sports in high school is that at the high school level there's not an emphasis put on the elite athlete. It's on the experience. It's on the multi-sport athlete, and on developing all skills.
I've attended a number of athletic director conferences in the United States. The big thing for them—and this was actually one of the topics of the sessions I went to at which they talked about what they were looking for. Are they looking for an elite athlete or are they looking for somebody who can do a lot of different things? The general consensus was that people who are looking for kids and giving them U.S. scholarships are looking for well-rounded athletes. So in the States they're looking to get scholarships.
In Canada I think it's different, because with hockey there's a goal, a target. You keep working your way up the ladder and hopefully.... Everybody has the idea that they're going to make the big show in the NHL. In Canada it's difficult to do that at the basketball level. Where do you go? Once you're finished high school, there are a limited number of opportunities to play, whereas in hockey there are all of these leagues and you can continue your way up. There is no professional basketball. In fact, many of the kids, as Clive said, who go to hockey camps in the same way go to basketball camps. They'll play club volleyball 12 months a year with the idea of getting a scholarship in the States. That's what they're aiming at.
I think with hockey it's the same idea. They want to make that next level. For other sports, particularly in high school, there isn't that next level other than in university, and everybody wants the scholarship at the end of the rainbow.