Over the past 10 years, digital distribution has emerged in, I would say, two main forms, the first being transactional VOD and electronic sell through—that is, the likes of iTunes, Rogers on Demand, Bell IPTV or Bell Fibe—which has grown. This is a case in which consumers are renting or purchasing the right to own a movie. It has supplanted DVD revenue, but it hasn't grown to the point that it has taken over or by any means made up for it; there is a decline. So the decline in home video has continued and the rise of transactional has risen, but it doesn't look as though they will ever meet.
Then the coming of Netflix to Canada was probably one of the larger shifts. They are acquiring content on an SVOD or subscription VOD basis. I don't think anybody here is suggesting, by any means.... We work with Netflix. and they have been good buyers of both our foreign content and some Canadian content as well. But the advantage they have, as far as obligations are concerned, relates to the broadcasters.