I think there is a great disconnect. We know that whenever an incident happens within the community, the mainstream media guys use us as their contact point because they do not have inroads into the community. They don't understand the nuances are woven around a particular issue. For example, when Mr. Grewal was attacked in 2009, it was a brutal attack on his life, and he was the contact point for the mainstream media to get his version and the version of the community as well.
What we have seen at this time, and what we have said in our presentation as well, is that at this time ethnic media is a fact of life today, and it's going to be that way. There is a greater need for supports to come up from wherever they come from, whatever the level of the government, to connect us to the mainstream organizations.
They must have that kind of relationship with us. We can work jointly. Collaboration is going to be the key point, and we need to create those spaces within mainstream media organizations and they need to support us. We need to be taken up a step so that there is a collaboration with both wings of the media. That's the way that Canadian communities will be more enriched. I think it's going to be good.