In connection with what Mr. Martineau said, radio plays such an important role in the regions that it has become the main information vehicle there. That is not so nationally. So radio plays a very important role in the regions. It is essentially what creates the media dynamic in the regions.
Let me go over the data that we were talking about earlier. Actually, 88% of regional information has disappeared in the last 15 years. For example, it really is a great concern to see that, across Canada, the media interest in all francophones outside Quebec has a space that is the equivalent of the horoscope. That is 49%—