I don't completely agree with the approach. I think that we should have outcome objectives. We don't necessarily need to understand how the algorithms work. It's very complex, it's artificial intelligence and it's changing.
However, we must know whether our content is recommended. If we can find out whether it's recommended, if we can measure that aspect, we'll be able to set a recommendation target. Personally, I support minimum recommendation requirements for Canadian or French-language content on online music services.
We must be able to obtain this. It's important to note that the market interests aren't there to support our music. We're seeing this in the shrinking market share. We're losing access to our audience, even though the objective of the Broadcasting Act is to make our music accessible to Canadians and Quebeckers. This is fundamental.