Thank you for that question.
The values framework will be based on measurements of consumption, on the public's engagement in our product in French and English, and on their perceptions of some aspects of that product, such as its trustworthiness, its ability to reflect their reality and their regions, the trust we inspire with the services we offer, and the ability to reflect the diversity of their communities. We will measure the data on these perceptions through surveys.
We are also going to measure our economic impact and footprint, meaning our value to the Canadian economy as a result of all our activities.
Finally, as for every balanced scorecard, we will measure internal indicators, such as employee commitment, retention, the diversity of the workforce and its distribution across the country.
All these measures are part of our framework of values. The public will be able to see them as they come out in our quarterly reports. We have already published some data in the third-quarter report of 2025–2026. We will consolidate the data in our annual report to be published later this summer or in the early fall.
