Thank you so much.
Ms. Bouchard, in one of the comments you made in your opening remarks, you said foreign giants are monopolizing ad revenue. Further to this, another witness added that about 75% of Canadian ad dollars are going to foreign giants. Certainly, we see this as an issue, and it is concerning.
My concern goes further, though. It doesn't seem to be just advertisers that are choosing these foreign giants. Our Prime Minister is as well. On Sunday, he came out with what seemed to mimic a state of the union address, similar to something Trump would give in the United States. Instead of choosing the CBC—which I would think of as his natural choice, given that it's Canada's broadcaster—he chose to put it out on YouTube, which belongs to an American tech giant.
I'm curious to know what you make of this and why you think this choice was made by the Prime Minister and his office.
