It's hard to use the word “prioritize”. What I would look at is the time and place.
We are seeing journalism made fragile. We've heard about radio stations being shuttered. We know of other organizations, peers that have shuttered their foreign bureaus. There comes a point at which we need to say that journalism and maintaining Canadian democracy matters above all else at this time and place, because we are living through an unbelievable amount of warfare. It's not only physical warfare but cyberwarfare. The antidote to that misinformation is information in its entirety, so making sure that we're investing in journalism in a holistic way is incredibly important.
Above and beyond that, if you start putting layers versus priorities, public service media organizations such as APTN, Accessible Media and CPAC are looking at niche audiences, niche topics and journalism all at the same time. That would be my answer.
