Perhaps I can make a comment with respect to that as well.
One of the issues associated with the financing of anything you do in the oil sands, or anywhere else, is that the groups that have the resources are in the industry. But in order to maintain one's independence from the industry, the strategy that I've always taken is to take a certain amount of money from industry and then match that with money through the Natural Sciences and Engineering Research Council in what are called the collaborative research and development programs. This makes the actual application that is put forward subject to peer review at the time the work is done.
The second stopgap I have.... If you look at the brief that I presented, all the papers in there are theses that are peer-reviewed through a university department, and the vast majority are published in the peer-review literature, which is a second check associated with that.
The other thing you have to realize is that when I'm looking at the top 60 of things like naphthenic acids, and these alkyl PAHs and dibenzyl thiophenes, you cannot purchase these from a chemical supply company. The only source of these compounds in the form that we're dealing with in the Alberta environment is through access to the waste materials of a company. You de facto can't do the work unless you get access to those waste materials through a collaborative relationship with the company. But I'll be perfectly frank. I've spent most of my career trying to maintain my independence associated with this, and frankly I've been very successful to date.