We actually avoid the use of the word “cosmetic”. We talk about urban use, because we think that preserving urban green spaces is very important. The word “cosmetic” is meant to imply that it's not necessary. We think in many cases it's necessary. It starts to become a little difficult, for example, when a municipality now has problems with noxious and invasive species on roadsides and now they have to spray. Is that cosmetic or isn't it cosmetic?
We don't like the word “cosmetic”, and we don't tend to use the word “cosmetic” because we think it implies that the products aren't necessary and we think...in some cases, if you're using an integrated pest management strategy, as Peter spoke of, there is a time and place for their use.