Actually, I think I alluded to it—or I tried not to allude to it; I tried to be very specific about it. That is to institute a national coordinated program where you force people to ban waste going to landfills and to increase diversion. I gave you a couple of examples of how it's being done in Europe. The easiest thing to do is to get people to vote with their pocketbooks.
When I was a municipal councillor, I introduced a tag-a-bag program. My constituents absolutely hated me for doing that. They said that it was going to cost them, that they were paying taxes already. Once they saw how it worked and the fact that the municipal waste was taken off their tax bill, they saw they were getting a credit for that. They saw how, just by putting in a little bit of effort to divert, they were saving dollars. It makes a lot of good sense.
If we can create that environment on a national basis to encourage more municipalities, to encourage either with a carrot or with a stick, we'll translate that into more people participating in programs.