Ms. Ambler is next.
I want to ask if I can take just one minute to ask one quick question related to the funding.
Ms. LeRoux, you commented that only 1.3% of all donations made through CanadaHelps were directed to environmental charities. That other topic came up in terms of 3% of all charitable donations.
Today we focused largely on SMEs and large corporations in terms of support for your foundation and other charitable activities in the environmental sector. Are you targeting at all individual Canadians, ordinary Canadians who might have a passion for this, who would write a $200 or $300 cheque a year? Is that part of your initiative?
I'm asking because we've been aggressive in trying to bring streams of new donors into the charitable sector through the first-time donor's super credit and some of these initiatives that would actually possibly help you to engage on an individual level.
If you could just respond to that, I would appreciate it.