That's a great question.
My research has been focused on pollution, which is what I find in our waterways, our wildlife and our indigenous foods. That includes many harmful chemicals that Canada has since banned. Look at the leadership role Canada played in developing the Stockholm Convention to eliminate persistent organic pollutants. It was science-based. It was concerned about the Inuit. It took action. Now the world has rallied around that treaty. It's very effective in improving the health and safety of our indigenous foods and wildlife.
In terms of innovation, in Vancouver, there are lots of products. You can go into a coffee shop and use their cup. You can use a paper cup. Sometimes they're lined with plastic. We have to be careful. There are a lot of bamboo plates. There are coconut products. There are all sorts of things going on. I put it to you that there is a lot of innovation and there is a Canadian economy around alternative materials.
I encourage the committee to not just think about plastics as a material. Think also about alternatives to those plastics. There's money in this.