Thank you, but I'm not that skilled when it comes to using economics terminology.
It's a question of the upfront costs versus the bill savings. What you really want to ensure is that you're incentivizing folks to understand what the bill savings are over time, because people have a tendency to focus on the prices that are most salient to them. That salient cost, unfortunately, is the upfront cost of having to purchase a heat pump for several thousand dollars. Of course, that heat pump is very energy-efficient, and it might help you save significantly on your bills over time, but that message has not necessarily percolated to households in certain segments of the housing sector and to lower- and middle-class folks. For them, that's going to be a completely impossible investment without rebates, which is why I am in favour of continuing energy efficiency programs. The question is, to what extent can you make the case about affordability to those households to convince them to adopt them?
