Evidence of meeting #34 for Access to Information, Privacy and Ethics in the 40th Parliament, 3rd Session. (The original version is on Parliament’s site, as are the minutes.) The winning word was glick.

A recording is available from Parliament.

On the agenda

MPs speaking

Also speaking

Jacob Glick  Canada Policy Counsel, Google Inc.
Alma Whitten  Engineering Lead for Privacy, Google Inc.
François Ramsay  Senior Vice-President, General Counsel, Secretary and Responsible for Privacy, Yellow Pages Group Co.
Martin Aubut  Senior Manager, Social Commerce, Yellow Pages Group Co.
Jacques Maziade  Clerk of the Committee, Standing Committee on Access to Information, Privacy and Ethics

4:30 p.m.

Senior Vice-President, General Counsel, Secretary and Responsible for Privacy, Yellow Pages Group Co.

François Ramsay

Do you mean all of the company?

4:30 p.m.

Conservative

Patricia Davidson Conservative Sarnia—Lambton, ON

Yes.

4:30 p.m.

Senior Vice-President, General Counsel, Secretary and Responsible for Privacy, Yellow Pages Group Co.

François Ramsay

We have approximately 4,000 employees.

4:30 p.m.

Conservative

Patricia Davidson Conservative Sarnia—Lambton, ON

Okay. What do you do for privacy training? Do you have a privacy officer or somebody in a comparable role? Is privacy training done? If you do have it, could you outline that training?

4:30 p.m.

Senior Vice-President, General Counsel, Secretary and Responsible for Privacy, Yellow Pages Group Co.

François Ramsay

As I've outlined before, I am the privacy officer of the company. As such, I assume the responsibility of that office. In hearing the responses provided by Mrs. Whitten, I made good note of the point that we should be training our employees on privacy issues. Actually, I'm going to bring that to the office and see how we can address it.

4:30 p.m.

Conservative

Patricia Davidson Conservative Sarnia—Lambton, ON

So right now there is no privacy training as such.

4:30 p.m.

Senior Vice-President, General Counsel, Secretary and Responsible for Privacy, Yellow Pages Group Co.

François Ramsay

There's no specific privacy training going on at Yellow Pages.

4:30 p.m.

Conservative

Patricia Davidson Conservative Sarnia—Lambton, ON

Talking a little bit about Street View, can you tell me how widespread that is in Canada? What's the main target audience? Will it be expanded? If it will be expanded, how do you go about notifying people? Are you required to notify people for expansion?

4:30 p.m.

Senior Vice-President, General Counsel, Secretary and Responsible for Privacy, Yellow Pages Group Co.

François Ramsay

Maybe I'll simply tell you that MapJack, which is the initial service that we rolled out back in 2009 through Canpages, only covers the commercial areas of the cities of Vancouver, Toronto and Montreal. As far as the rest of the country is concerned and outside of these areas, maybe Martin can--

4:30 p.m.

Senior Manager, Social Commerce, Yellow Pages Group Co.

Martin Aubut

In the other cities, we use Google Street View. That is the second service we tested where we didn't have MapJack.

4:30 p.m.

Conservative

Patricia Davidson Conservative Sarnia—Lambton, ON

How many areas is Google Street View present in right now?

4:30 p.m.

Senior Manager, Social Commerce, Yellow Pages Group Co.

Martin Aubut

It's in the cities where MapJack is not. By default, let's say, Quebec will be Google Street View.

4:30 p.m.

Conservative

Patricia Davidson Conservative Sarnia—Lambton, ON

So it's Edmonton, Ottawa, and London, Ontario...?

4:30 p.m.

Senior Manager, Social Commerce, Yellow Pages Group Co.

Martin Aubut

Voila. Yes.

4:30 p.m.

Conservative

Patricia Davidson Conservative Sarnia—Lambton, ON

It's in all of those places. Is it in smaller areas as well or just in larger cities? Is it in the city of Sarnia, which is in my riding? Is it in rural areas?

4:30 p.m.

Senior Manager, Social Commerce, Yellow Pages Group Co.

Martin Aubut

For now, it's more in the major cities.

4:30 p.m.

Conservative

Patricia Davidson Conservative Sarnia—Lambton, ON

Is there a population size that you base it on?

4:30 p.m.

Senior Manager, Social Commerce, Yellow Pages Group Co.

Martin Aubut

No. In the beginning, this was a marketing play, so MapJack was launched in the core big cities, where there is a lot of population. We didn't have a strategy to go to other types of cities. The strategy was for the major cities.

4:30 p.m.

Conservative

Patricia Davidson Conservative Sarnia—Lambton, ON

What are the plans to increase the penetration?

4:30 p.m.

Senior Vice-President, General Counsel, Secretary and Responsible for Privacy, Yellow Pages Group Co.

François Ramsay

Generally speaking, I think our plan is that we would provide this service to the extent that we can obtain it from Google or Microsoft.

4:35 p.m.

Conservative

Patricia Davidson Conservative Sarnia—Lambton, ON

So you would purchase the finished product?

4:35 p.m.

Senior Vice-President, General Counsel, Secretary and Responsible for Privacy, Yellow Pages Group Co.

François Ramsay

Actually, my understanding is that this service is made available by Google to websites such as the Yellow Pages, or where information about merchants is provided.

4:35 p.m.

Conservative

Patricia Davidson Conservative Sarnia—Lambton, ON

So there wouldn't be another camera vehicle or whatever going up and down the streets?

4:35 p.m.

Senior Vice-President, General Counsel, Secretary and Responsible for Privacy, Yellow Pages Group Co.

François Ramsay

We are not in the business of mapping and collecting that information. We would buy it from a third party if it was for sale, or license it from a third party.

4:35 p.m.

Conservative

Patricia Davidson Conservative Sarnia—Lambton, ON

Would it be from a third party that already has it? Your third party collector in Hong Kong, a small company, must have come out and done the area you requested. They would not have had that information.