I'll say that, with the application of generative elements—to bring it back to culture—we are also seeing that it's not something markets really want. iHeart radio recently announced that they will not play any music that has a synthetic component or is synthetically generated. We saw during the Oscars that moviegoers were offended that someone had vocal coaching that was synthetic or in the background of a movie.
We're starting to see, again, outside of more formal regulations, what markets and what people want and don't want. I do think, when it comes to the application of that material, that it's very important to pay attention, because we have a responsibility. Governments have a responsibility to do hard and difficult things.
That's why the government has also been studying copyright, AI and where that value is created. I know companies like OpenAI want us to think that it's very difficult to govern them, but it doesn't have to be that way.
